Profitable Health Care Reform Nets Sen. Franken Award

Senator Al Franken holds up his award from the American Diabetes Association

By Bill Sorem

An ounce of prevention is worth a pound of cure. More specifically $300 dollars of prevention can prevent diabetes. 24 million American adults have diabetes and this costs more than $174 billion each year to treat. Another 57 million Americans have pre-diabetes, which is a reversible condition. Research shows that if pre-diabetics participate in a structured lifestyle intervention program that costs about $300 a year, they can reduce their risk of developing diabetes by nearly 60 percent.

Thats why Senator Al Franken (D-MN) and Senator Richard Lugar (R-IN) cosponsored the 2009 Diabetes Prevention Act which gave grants to groups that would do the lifestyle intervention. The act is saving money and saving lives. This past Friday, the American Diabetes Association honored Senator Franken with their 2010 Leadership Award for his work.

In accepting the award, Franken pointed out that United Health Care Group immediately embraced the act and implemented the prevention program across the country because it increases profit through prevention rather than treatment of diabetes. This act is an incentive to private insurers to get involved in public health issues.

Bill Sorem

Bill Sorem is a longtime advertising professional who started with Campbell Mithun and ended up with his own agency. After a tour as a sailing fleet manager in the Virgin Islands he turned to database programming as an independent consultant. He has written sailing guides for the British Virgin Islands and Belize, and written for a number of blogs. In 2010, he volunteered as a citizen journalist with The UpTake and has stayed on as a video reporter.

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